Maintaining with the most recent Instagram Reels traits takes a ton of effort and time — particularly whenever you’re a staff of 1.
That mentioned, you don’t have to be knowledgeable video editor (or dancer) to get on board with Reels.
In truth, probably the most easy ones are sometimes fairly efficient at serving to you attain your Instagram objectives.
We’re sharing 10 Reels concepts under — plus a free planner that will help you plan your content material:
10 Simple Instagram Reel Concepts for Companies in 2023
Listed below are 10 easy and easy-to-execute Reel concepts for companies, social media managers, and creators flying solo:
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Carry Tweets to Life
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Create Quote Graphics
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Time Static Images to a Beat
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Make Memes
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Associate with Creators
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Add Movement to Your Textual content
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Share Consumer-generated Content material (UGC)
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Flip Instagram Tales Highlights Into Reels
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Create a Timelapse
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Reply FAQs
#1: Carry Tweets to Life
Tweets are huge performers on Instagram, making them the right inspiration for Reels content material.
Writer and influencer Michell C. Clark brings his Tweets of knowledge over to the ‘gram by overlaying Tweet screenshots on prime of video B-roll.
You possibly can simply do that in an enhancing app, akin to CapCut or Inshot.
TIP: Whereas it’s finest to have unique video B-roll that’s related to your model or area of interest, you could find royalty-free inventory movies on web sites like Pexels and Storyblocks.
FYI: Later is a social media scheduling software trusted by over 4M companies, creators, and social media managers. Plan and mechanically publish your Instagram Reels with Later — create an account at present:
#2: Create Quote Graphics
The last word simple Reels “hack”?
Take your static quote graphics that you just’d historically submit as a photograph, and switch them into video clips!
Utilizing an app like InShot, you possibly can flip a static picture right into a video clip. Upon getting the video clip, you possibly can submit it on Instagram as a Reel with trending audio.
To take it one step additional, use the voiceover or text-to-speech function to relate the quote.
ICYMI: We spoke to content material creator Olivia Noceda about what occurred when she pivoted to a Reels-only content material technique for six months.
#3: Time Static Images to Trending Audio
If you happen to’ve scrolled down your Instagram Reels tab currently, chances are high you’ve seen static photograph montages which can be timed to a beat.
Creators usually use this format to recap holidays or weekend hangs with associates. However the format works for companies too:
It requires persistence to time static photographs completely to a beat, however there are methods to hurry up the method.
With Instagram’s Reels templates software, you possibly can simply drop your content material right into a time-stamped template:
There are additionally accounts that share timing tutorials for the most recent Reels traits, akin to @reelstips.
Armed with the best time codes, you should use an enhancing app like InShot to queue up your clips.
#5: Associate With Creators
One simple strategy to create Reels content material is by… having creators do it for you.
This does require a finances and a few undertaking administration expertise, however partnering with creators for Reels content material can ship leads to a number of methods.
One of the vital efficient techniques is to make use of Instagram’s Collabs function, which permits a creator to concurrently submit a Reel to their feed and yours.
It’s an effective way to cross-promote your Reels whereas giving your account an additional engagement enhance.
Alternatively, you possibly can work with creators to create content material solely to your account, as Later did with @kayedandseek:
Each routes might be extraordinarily efficient — all of it relies on your objectives for the partnership.
#6: Add Movement to Your Textual content
One other easy strategy to create Reels is through the use of textual content as your point of interest.
It might probably cease scrollers of their tracks, and is a break from the usual movies popping up on the Reels feed.
Taking inspiration out of your model identification, use your model colours and fonts to tie the Reel collectively.
Cell apps like Adobe Specific, Canva, and Mojo have options that permit you to animate textual content out of your cellphone, no complicated design software program required.
Social media managers, rejoice!
#8: Flip Instagram Tales Highlights Into Reels
With Instagram’s “Convert to Reel” function, you possibly can simply repurpose your Tales Highlights into Reels.
It’s easy: click on on the Tales Spotlight you’d like to show right into a Reel, faucet “Extra” within the backside left nook, and choose “Convert to Reel.”
From there, you possibly can edit clip durations, rearrange them, add extra content material out of your digicam roll, embody on-screen textual content, and even select a trending audio observe:
And identical to that your Reel is born. Two items of content material for the value of 1!
#9: Create a Timelapse
Everybody loves behind-the-scenes content material — whether or not it’s a day within the life, a morning routine, or a glimpse into how a product is made.
Working example: graphic designer Adam The Unwell-ustrator has a sequence showcasing his course of for drawing new illustrations.
The end result? A number of Reels with over 100K views:
Movie your self working, brainstorming, or just going about your day, after which use a free timelapse software to hurry all of it up.
Coupled with some on-screen textual content, and a caption with a transparent CTA, and also you’ll be good to go.
#10: Reply FAQs
FAQs that pop up in your Instagram feedback and DMs are a terrific supply of inspiration for Reels content material.
How do you utilize a selected product? The place do you supply your substances? What recommendation do you have got for budding entrepreneurs or entrepreneurs?
Flip your solutions into a fast Reel:
When you realize there’s already a bunch of people that need this data, you are sure to get tons of views.
There are such a lot of methods to create Instagram Reels for companies and types — even if in case you have restricted video expertise.
And in some instances, you possibly can create high-performing Reels with out filming a single piece of footage. Work smarter, not tougher ✨
FYI: Later‘s scheduling instruments are trusted by 4M+ small companies, entrepreneurs, and creators. Enroll at present and begin planning and scheduling your Instagram Reels upfront.