Pinterest has launched a brand new immersive storytelling function for creators: Pinterest Story Pins.

This new function comes alongside a set of creator-first options, together with a brand new creator profile and analytics instruments to trace efficiency.

Able to become familiar with Pinterest’s Story Pins function? Right here’s the whole lot you could know:

What are Pinterest Story Pins?

Story Pins are the most recent means for creators to share partaking multimedia tales with their audiences on Pinterest.

It offers creators a option to inform dynamic and visible tales with movies, voiceover and picture and textual content overlay.

On cell, Story Pins are offered as a collection of picture or video pages that may be tapped by way of, very similar to Instagram Tales.

Whereas on desktop, Story Pins are offered in a clickable carousel format:

Story Pins are nice for curated editorial options, akin to recipes, product particulars, model tales, suggestions, even journey guides.

On the finish of the Story Pin, customers can react to the content material they uncover with a variety of constructive reactions like “Nice concept,” “Love,” “Wow,” and “Thanks.”

Like all Pins, Story Pins could be saved to boards for later, and might be discoverable over time.

The function is presently solely out there to a choose variety of life-style content material creators within the US, together with Coco Bassey, Camille Kinds, and Unconventional Southern Belle, however might be rolled out over the approaching months to worldwide creators. Pinterest customers within the US will begin seeing Story Pins on iOS, Android, and internet from at the moment.

You possibly can uncover extra Story Pin examples right here.

Able to level-up your Pinterest advertising and marketing technique? Uncover all one of the best suggestions in our Final Information to Pinterest Advertising and marketing!



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